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Posts under ‘Search Marketing’

Should I take advantage of the Google Tags 30-day free trial?

I’ve been asked this question more than once this month. Google is the Internet’s 800 pound gorilla when it comes to advertising, but that doesn’t mean that it has exploited all of the areas for growth potential. A significant one: small, local businesses. Until now. Introducing Google Local Business (i.e. Place pages) TAGS. What are [...]

2009-2014: Small to Mid-Size Business Social Media Spending

Yahoo Serving Bing Ads by Mid-September

Yahoo plans to begin serving Bing ads in the middle of September. Testing will begin this summer, but the plan is to serve 7% of Yahoo traffic Bing ads starting in mid-September and ramp to 100% by mid-October. The transition team is keenly aware of Q4 concerns and if there are any implementation problems they [...]